For many years people have been predicting the end of movie theaters. And while that end has yet to come, it’s clear that once we return...

Netflix, who remains at the top of the streaming food chain, could absolutely be in the “If it ain’t broke…” state of mind, but instead...

While creating new movies seems like something that only used to happen, there are still studios out there who are looking to get back...

At some point everyone realized that this whole internet thing wasn’t just a fad. It would forever be a way we communicate. And if we’re...

When it comes to major streaming services with the potential to upend the whole landscape, we have reached the last big one, at least for...

It wasn’t that long ago when the idea of a season-long anthology series seemed quite novel. Telling an entire single story over the...

Netflix is thriving. You’ve seen plenty of articles that highlight this, but it is undeniable that even if it is coming off the bingeing...

. The world of advertising, like the world of almost everything, is changing. One of those major leaps is the unveiling of TikTok for...

No one knows when the COVID pandemic will end, but looking at recent viewer metrics, the sit-at-home-and-binge trend seems to be wearing...

Looking back on all the Creative Services or Promotion Directors I have known in the media industry, I would venture to say that all of them

Have you watched a video on Youtube today? If the answer is yes that is not super surprising. The video behemoth says that about two...

Early last year, if you’d asked which platforms were going to win the streaming wars, you’d hear a dozen different answers depending on...

Next week we’re seeing the launch of HBO Max. Less than two months after that, NBCUniversal’s Peacock behemoth makes its full public...

If you go looking, there's no shortage of articles claiming that TV is dead. This is nothing new, of course. TV has been on life support,...

At the beginning of the year it was business as usual. Production companies were churning out fresh content for the myriad places that...

Winning news audiences during a pandemic requires a new, reliable measurement. But how do you measure the impact of your COVID-19...

As COVID-19 continues to upend the world, the decisions that are being made in media are now clearly setting up a new template that will...