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Not All Video is Created Equal

Knowing how a series, film, ad or user-generated content will impact the audience has always been a crucial missing piece. 

 

Test screenings, surveys and content moderators are costly, time-consuming and limited in the amount of video they can review. And, most importantly, they cannot answer the ultimate question of why does one video resonate with the audience while another falls short? 

 

That question can finally be answered with a pioneering technology that uses the power of artificial intelligence and machine learning. 

 

Resonance AI views massive amounts of video content and determines, quickly and reliably, which audio and visual elements are truly engaging the audience. 

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DIALOGUE + music

How are dialogue and music choices resonating with your audience?

Theme

Emotions

Subjectivity

Complexity

Words per minute

Soundtrack / Score

KNOW WHAT WORKS

Identify the building blocks of creative content

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CHARACTERS

Which characters/talent are the most compelling on screen?

Character 2

Character 1

Our platform offers quick, objective insights about why content works, or doesn’t, whether it’s a film, a network series or a single news broadcast

RESONANCE

Our pioneering technology combines viewer metrics with content elements to show how video truly resonates with audiences. 

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DIALOGUE + MUSIC

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100

100

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CHARACTERS

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100

KNOW WHAT WORKS

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LIGHT + COLOR

How effective are your lighting choices and color palette?