Not All Video is Created Equal
Knowing how a series, film, ad or user-generated content will impact the audience has always been a crucial missing piece.
Test screenings, surveys and content moderators are costly, time-consuming and limited in the amount of video they can review. And, most importantly, they cannot answer the ultimate question of why does one video resonate with the audience while another falls short?
That question can finally be answered with a pioneering technology that uses the power of artificial intelligence and machine learning.
Resonance AI views massive amounts of video content and determines, quickly and reliably, which audio and visual elements are truly engaging the audience.
DIALOGUE + music
How are dialogue and music choices resonating with your audience?
Theme
Emotions
Subjectivity
Complexity
Words per minute
Soundtrack / Score
KNOW WHAT WORKS
Identify the building blocks of creative content
CHARACTERS
Which characters/talent are the most compelling on screen?
Character 2
Character 1
Our platform offers quick, objective insights about why content works, or doesn’t, whether it’s a film, a network series or a single news broadcast
RESONANCE
Our pioneering technology combines viewer metrics with content elements to show how video truly resonates with audiences.
- 100
- 100
DIALOGUE + MUSIC
-77
34
100
100
- 100
- 100
-44
78
CHARACTERS
100
100
KNOW WHAT WORKS
LIGHT + COLOR
How effective are your lighting choices and color palette?