Disney+'s Pixar Move May be the Future
Not since early 2020 have you been able to see a Pixar movie in theaters. But while Disney has made different choices for different...
top of page
Search
Dec 16, 20211 min read
Why Ads Are More Important Than Ever
How many ads is too many ads? That question is plaguing almost every streamer right now as they try to balance the necessary revenue from...
Dec 2, 20212 min read
For Theatrical Films, How Long is Too Long?
If you’re watching a movie in the comfort of your own home, you may care how long it is, but if you can stop and use the bathroom, go get...
Nov 17, 20212 min read
Netflix Hears the Tik Tok of Opportunity
Netflix still sits comfortably atop streaming as its chief rival Disney+ has shown some significant slowdown in subscriptions, but that...
Nov 9, 20212 min read
Viacom is Ready to Spend Big For Streaming
While Netflix is known for their exorbitant spending on content, ViacomCBS is looking to make their own impressive investment into...
Nov 2, 20212 min read
Is Peacock Flying or Falling?
It seems pretty rosy over at NBCUniversal, who say they are very proud with how streaming app Peacock is doing, according to this...
Oct 29, 20213 min read
What a Test Screening Could Look Like in 2022
There are so many aspects of the media industry that may forever change in the wake of COVID. Some have become pretty obvious, while...
Oct 18, 20212 min read
The Disney+ Giant is Wounded
“Walt Disney's (DIS.N) stock received a rare Wall Street downgrade on Monday, as Barclays called for bold changes from the media giant to...
Sep 28, 20212 min read
Dune Signals the Perils of Post-Pandemic Blockbusters
While we are not in a post-pandemic world yet, Dune’s release on October 22nd is certainly going to be a weathervane for how studios...
Sep 13, 20212 min read
Video Games on Netflix? New Strategies Require AI
Despite competition from pretty much everyone, Netflix is still the reigning champ of streaming. So what are they worried about now?...
Sep 8, 20213 min read
How Youtube Can Win the Streaming Wars
Have you watched something on Youtube today? If the answer is yes it's not super surprising. The video behemoth says that about two...
Aug 31, 20212 min read
Hulu Has a Content Problem
When Disney bought up Hulu, it seemed like a pretty cushy deal. After all, Disney+ is very concerned with streaming anything that may be...
Aug 25, 20212 min read
Advertisers Should Push Streamers On Diversity
Two of the biggest surprises when it comes to streaming are that one, people seem to continue collecting more and more streaming...
Aug 18, 20212 min read
Netflix Bets on Reality TV
During these streaming wars, with no end in sight, of all the things Netflix could fill its library with, it looks like reality TV is...
Aug 11, 20212 min read
Is Roku Doing Quibi Better Than Quibi?
Quibi will always be remembered as one of the great disasters of this still early time of streaming. Almost 2 billion dollars burned...
Aug 6, 20213 min read
Is AI the future of Movie Test Screenings?
There are so many aspects of the media industry that may forever change in the wake of COVID. Some have become pretty obvious, while...
Jul 29, 20213 min read
Why Color Means So Much
Color and color science are foundational to the content creation process. There exist numerous sophisticated methods of managing and conveyi
Jul 20, 20212 min read
Disney+ is Slowing Down
Since its debut, Disney+ has been considered the Netflix killer. With a jaw-dropping number of initial sign-ups, a packed library and...
Jul 14, 20212 min read
The Streaming World Considers "FAST"
It's time to learn a new acronym. FAST stands for Free, Ad-supported Streaming TV and it has the potential to save the advertising world....
Jul 9, 20212 min read
How AI Could Change the Face of the Olympics
Comcast is betting that the Olympics will be a big boost for their year-old streaming service Peacock. All but Men’s Basketball (which...
bottom of page